Oddword creator Lorne Lanning is quitting the videogame business to move into CG television and film production because he says the gaming industry's economics just aren't conducive to creativity; his description of the biz reads like a justification for the Hollywood business model adopted by Alex "The Man" Seropian's Wideload Games, due to release Stubbs the Zombie in 'Rebel Without a Pulse" for Xbox, PC and Mac later this year.